ALL FEATURES
Campaign Builder • Lifecycle Journeys • ROI Analytics

Run campaigns that fill the board automatically

Thorbis marketing automation keeps your brand top-of-mind with seasonal promotions, service reminders, and review requests—all tied to revenue attribution.

thorbis · communication LIVE
Thorbis Communication — the unified customer inbox for calls, texts, and email
THE OLD WAY

Generic blasts, missed reviews, and spend you can’t trace

When marketing lives in a spreadsheet next to the jobs instead of inside them, the easy revenue quietly leaks away. Here’s where.

Manual spreadsheets and generic email blasts deliver poor engagement.

Review requests slip through the cracks, hurting local SEO.

Marketing spend is disconnected from completed jobs and invoices.

WHY IT’S ONE SYSTEM

Campaigns live next to the jobs they book — so every send is tied to the customer, the work, and the revenue it produced.

One platform
One platform
no switching software as you grow—campaigns live next to the jobs they book.
Unlimited
Users included
users included—no per-seat fees on the team running your campaigns.
$299/month
Pricing
+ usage at cost—emails are included, not metered.
01 · LIFECYCLE JOURNEYS

Set the journey once, let it run for years

Prebuilt flows for new customers, inactive accounts, warranty follow-ups, and plan renewals keep the pipeline warm without anyone remembering to hit send. Automated follow-ups that catch customers who go quiet are planned on the roadmap.

  • Triggers from customer behavior and equipment age
  • Branching logic with no code
  • New customers, win-backs, renewals, warranties
JOURNEY · WIN-BACKRUNNING
Trigger
No visit in 12 months
Wait
Send on next quiet-hours window
Email
“It’s been a while, here’s 10% off”
Branch
Opened? → SMS reminder · No? → postcard
Goal
Books a tune-up visit
02 · MULTICHANNEL CAMPAIGNS

Email, SMS, and postcards from one composer

Launch coordinated campaigns that reference dynamic customer fields, then let each contact reach people on the channel they actually answer. One message, written once, sent everywhere it should go.

  • Email, SMS, and direct-mail postcards
  • Dynamic fields pulled from the customer record
  • Opt-ins and quiet hours handled for you
CAMPAIGN · SPRING TUNE-UPAUDIENCE 412
Email SMS Postcard
SUBJECT
Hi {first_name}, your system is due for a tune-up
PREVIEW

It’s been a while since your last visit. Book a seasonal tune-up before the busy season and we’ll hold your preferred window — reply YES or tap below to schedule.

SCHEDULED TUE 8:00A QUIET HOURS RESPECTED
03 · REVIEWS & REFERRALS

Turn finished jobs into reviews and referrals

Send a review request the moment a job closes, then trigger referral incentives for the customers who leave a glowing one. The work you already did keeps generating the next lead.

  • Review requests fire on job completion
  • Referral incentives for your promoters
  • Protects local SEO and word of mouth
Job completed · JOB-2049Review request sent automatically
How was your visit with M. Reyes?
“Quick, tidy, and explained everything. Highly recommend.”
5 stars → referral incentive sent
04 · REVENUE ATTRIBUTION

See which campaigns actually booked work

Trace booked jobs, estimates, and collected revenue back to the specific campaign that started them. Lead-source attribution and ROI reporting is planned on the roadmap — so spend stops being a guess and becomes a line you can read.

  • Booked jobs traced to the campaign
  • Estimates and collected revenue attributed
  • Lead-source ROI — planned on the roadmap
ATTRIBUTION · LAST 30 DAYSBY CAMPAIGN
CAMPAIGNBOOKEDREVENUE
Seasonal tune-up 38 jobs $24,100
Win-back · inactive 21 jobs $15,800
Review → referral 12 jobs $9,450
Plan renewals 9 jobs $6,200
ILLUSTRATIVE FIGURES · ATTRIBUTION SHOWN PER CAMPAIGN
05 · BUILT-IN WORKFLOWS

The campaigns that pay for themselves

Start from a flow that already knows your business, then tune it to your seasons and your service area.

01

Seasonal tune-up sequence

Automatically target customers with equipment older than three years and a pending maintenance visit.

02

Review + referral loop

Send review requests after completed jobs, then trigger referral incentives for promoters.

MADE FOR THE WHOLE TEAM

One engine, value for every role

Owners

Watch every campaign tie back to booked revenue, so marketing is a number, not a hope.

Office & marketing

Build segments and journeys with drag-and-drop, no agency and no code required.

Technicians

Close the job and the review request goes out on its own, no awkward asks on the doorstep.

CAMPAIGN CONTROLS

Marketing automation needs business rules, not just messages.

The best campaigns are governed by audience rules, offer policy, and attribution ownership before the first send.

Audience rules

Define who qualifies, who should be suppressed, and which customer signals trigger each campaign.

Offer governance

Set discount, financing, plan renewal, and referral rules before the campaign reaches customers.

Attribution owner

Assign who reviews booked jobs, estimate value, collected revenue, and campaign quality after launch.

LIFECYCLE CADENCE

Run campaigns like operating workflows.

BEFORE LAUNCH

Check the audience, offer, quiet hours, opt-outs, service capacity, and follow-up owner.

DURING CAMPAIGN

Watch replies, booking volume, estimate requests, unsubscribes, and schedule pressure.

AFTER CLOSE

Review booked work, revenue, reviews, referrals, and whether the journey should keep running.

ON THE ROADMAP FULL ROADMAP →
Automated follow-upsCatch customers who go quiet — the right follow-up suggested or scheduled automatically. PLANNED
Lead source attribution and ROIKnow which marketing channels actually book jobs, not just calls. PLANNED
Recording and call analyticsCoach from real calls and catch missed-call patterns inside Thorbis. PLANNED
CONNECTED

Plays well with the tools you already run ads in

Keep your email lists and ad audiences in sync, so the campaigns you launch in Thorbis line up with the spend everywhere else.

Mailchimp
Constant Contact
Meta Ads
Google Ads

Marketing questions

Can I build my own journeys?

Absolutely. Drag-and-drop builders let you create segments, triggers, and branching logic without code.

Is texting compliant?

Thorbis manages opt-ins, quiet hours, and autoresponder keywords to comply with TCPA regulations.

Do you support postcards?

Yes. Launch targeted direct-mail campaigns with dynamic QR codes that sync responses back to Thorbis.

Run campaigns that fill the board automatically

Trigger intelligent campaigns using customer behavior, equipment age, and plan renewals so every contact receives the right message at the right time.